Saturday, July 9, 2011

Future Shock


In my first semester at Luther, I was in the middle of a spirited debate with my RTA classmates about the church's shortsightedness regarding social media.  Traditionalist lamented the downward spiral of church attendance and felt that embracing social media was only going to make things worse.  They also stood on the idea that church was about community and with social media, all sense of church community would be lost.  I said their definition of community needed to be rewritten to keep with the times.  If people aren't in the pews the church needs to go where the people are.  If their online, then the church needs to get online.  In the future, churches that best adapted to this trend were going to be the churches that thrived.  
Much to my delight, I found someone who was talking my language in this regard.  In Elizabeth Drescher’s “Tweet If You (heart) Jesus,” Drescher takes us on a tour of the Digital Revolution like Willy Wonka takes his guests on a tour of his chocolate factory.  This is the world of social media where people are coming together in a way reminiscent of the early days of the church with a digital twist.  Websites, blogging and text messaging allow people to connect and stay connected in a very deep and interpersonal way.  This is giving rise to cyber groups, communities and cliques without spatial limitations.
Many are intimidated by this movement and see this a contributing factor to declining church membership numbers.  Drescher is encouraging the church to embrace this movement and take advantage in order to reach more people than ever before.
There are drawbacks.  It is not a perfect world, nor should we expect it to be.  Communication via cyberspace does not allow much for visual cues, which could easily lead to miscommunication and false representation or mistaken identity.  Learning new rules of online etiquette also has it hazards, which can unintentionally damage relationships.
As we get better using this technology and as this technology improves, I think we'll get better at reaching people who don't go to church and deepening our relationships with those who do.

Friday, July 1, 2011

If I Could, I'd Do It Like This


And Like This




Knowing My Purpose

I've been discussing and displaying different uses of media tech in the parish as I have seen and used.  I have never considered writing a blog as part of my arsenal of tools I could use to reach people within my congregation and, perhaps, reach people I have yet to meet or know.  This exercise has helped me to see how this could be a very effective tool to do just that.  However, I don't consider myself a writer.  It is not my most effective means of communication nor is it the means of communication that I am most comfortable using.  Therefore, I have trouble envisioning myself as one who would blog this way on any kind of consistent basis, certainly not for very long.  However, I could see myself using video and posting video as part of a blog, whereby the video does most of the talking.

It has been said that I would probably end up on TV, as in some type of televangelist.  I don't really see myself in that way, but I could see where video postings of my work in the pulpit, ultimately wind up in a blog or on a website.  The video example included in this post is an example of what most people think of when talking about preaching and using media tech.  I love TD Jakes.  I think he's a phenomenal speaker, preacher and teacher.  I will never be a TD Jakes.  I have to be the best Tony Fair I could be, therefore, even in using media tech, as TD Jakes uses it here, I hope to be very different.  And, by the grace of God, I'll be half as effective.